Formsort logo

The extensible Formsort alternative
for when you need more than a form.

When should I consider Embeddables?

Formsort logo
Stick with Formsort if you're...
  • Looking for just a form building tool
  • Not too picky when it comes to design control
  • Have no intentions of building anything other than forms
  • Require a signed BAA as part of HIPAA compliance
  • Not focussed on a growth team use case
  • Not sending paid traffic and expecting to run rapid tests

total Design Control

The #1 reason people make the switch to Embeddables from Fillout is they reach a design limit with their components. With Embeddables you get pixel perfect control so you can finally offer an experience as unique as your brand.

Drag, Drop & Style

Add components to your canvas, then apply your brand with complete control over CSS. Supports; CSS classes, breakpoints, hover animations, custom fonts and components.

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Write CSS Without Knowing Code

Assign tags to components and add CSS properties visually, without writing code.

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Supports Google And Local Fonts

Upload custom fonts or import from Google Fonts in just a click.

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Add More Than One input per Page

Supports as many components as you need, from simple to complex in one place.

bring all your growth ideas to life

Yes we do the basics like a form but we also go so much further. Why buy multiple tools and still need engineering time when you hit a limit when you can just use Embeddables instead.

Offer more than just another forgettable form

Brilliant built an entire human vs AI lead generation tool in Embeddables, something that isn't possible with a traditional form builder like Formsort.

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Capture more leads

Create engaging experiences, like free tools and customization flows alongside your forms (yes we do it all).

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Increase ad efficiency

Setup your tracking pixels however you need. Track page views, button clicks, page loads, and more with our custom pixel events.

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Resume Session Hand-Off

Resume Session Hand-Off allows users to switch devices using an identifier like an email or cell phone number, then resume where they were in the Embeddable.

Custom Logic & Data capture

Embeddables fits your business logic, so you can create the experience you need. It supports everything from simple show/hide conditions up to custom rules written in Javascript.

Custom Logic

Add custom logic like a BMI calculation, query an end point and display on screen, generate custom results pages, show/hide conditions, and so much more - all in one place.

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Capture more leads

Embeddables saves each user session as they go and makes that data available instantly for retargeting.

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Custom Pixel Events

Setup your tracking pixels however you need. Track page views, button clicks, page loads, and more with our custom pixel events.

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Supports resume session

We'll remember where a user got to before dropping off and return them to that page on their next visit. Resume Session Hand-Off does the same thing but across devices using an identifier like an email or cell phone number.


No-code tools always seem to have a limit. Instead with the Embeddables Visual Editor you can keep extending your builds or create new ones, without hitting a limit.

Add code as needed

Use our in-built code editor with AI (called computed fields) to write any function you need. Never run into the hard limits no-code interfaces inflict on you.

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Read/Write APIs

Bring in data from any API endpoint, from private/internal to public. Send data to any endpoint as well.

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Setup Custom schemas

Create and send custom events to outside databases like Postgres or even your own internal database.

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Handle Multiple Stripe Payment Methods

Payment types such as trial periods, collect card and not charge, and over 20 other methods are included with Embeddables.


Embeddables gives you everything you need in order to create, run, and manage all your growth strategies to hit your goals - in one place.

In-Built Split Testing

Supports A/B tests, multi-variant and pre/post testing. Run multiple tests at once and use in-built UI to easily adjust who sees which variation, when and why.

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In-built Analytics

View drop off points, conversions, and so much more. Send your analytics data to your provider as well.

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Live session replay

Click and view any user journey in your embeddable with our built-in live session replay feature. No need for Fullstory.

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AI Suggest

It's like FullStory but it tells you how to improve your Embeddable based on over 100 million data points + human review.

Collaborate with your team

Growth is a team effort and Embeddables was built with remote teams in mind with features including a staging and production environment, Git style diffs and AI based code summaries.

Version Control

Our version control card allows your team to see a detailed change log as well as recent edits. Push live in 2 clicks or revert just as fast (if things go a little wrong.)

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Roles & permissions

Allow certain members of the team to access specific Embeddables and control what they can do, like push live.

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Version Diff

See a visual and written summary of the difference between two versions of an Embeddable.

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Explain this to me

Eddy the AI Growth Engineer can explain any piece of logic, custom code or computed field to you in plain English.

Frequently Asked Questions

Not seeing the question you had? Start a live chat with us or send an email to

How much does Embeddables cost?

Our base plan is $299/mo which includes 5,000 Monthly Tracked Users (MTUs). The average team can expect to save at least 20-30 hrs of engineering time per month from using Embeddables.

What is a Monthly Tracked User (MTU)?

An MTU is a user that engages with an Embeddable by clicking or scrolling it. If the user reads but doesn't otherwise interact with the Embeddable they will not be charged. The same user visiting an Embeddable multiple times will only be charged the once. Additional MTUs are charged at $10 per 1,000 MTUs with bulk discounting available.

Can I import my existing Formsort into Embeddables?

Yes! Share your existing Formsort link with us and we'll import and upgrade it to an Embeddable for you for free.

When will I be charged?

You're only charged when your Embeddable goes live with end users. You can play around with Embeddables and check it does what you need for free for as along as you need. We don't charge per seat, by number of Embeddables or by time elapsed.

Where can I embed my Embeddable?

Anyone that accepts a custom code block. Popular spots include as an entire page as part of an onboarding flow, as an in-line quiz or within a mobile app (via a WebView)/ Embeddables render as web components which means they aren't iFrames but are instead native pieces of code complete with their own HTML, CSS and Javascript.

Ready to upgrade from

We'll import and convert your existing Formsort for FREE.